For 15 years, FanCorp has published the official programs of the Professional Bull Riders, as well as calendars, posters and related items.

In 2003, recognizing the potential for rapid growth of the traditional bucking bull industry, FanCorp launched the Bull Pen, "The Authority on Breeding, Buying and Bucking Bulls" as the official magazine of the American Bucking Bull, Inc. which is a DNA registry devoted to the bucking bull business. In addition, FanCorp produces and distributes the ABBI's annual calendar.

Phone: 714-434-2579 or Toll Free: 800-664-5617
Fax: 714-850-9837
1570 Corporate Drive, Suite A, Costa Mesa, CA 92626.

• Record and preserve the pedigrees of the world’s premier bucking bull livestock while maintaining the integrity and enhancing the value of the breed.
• Provide beneficial services for ABBI members that enhance and encourage “best practices” in bucking bull ownership, breeding, training and welfare.
• Generate interest and growth in ABBI through registered cattle ownership, membership, education, sponsorship and involvement through marketing, promotion, advertising and publicity of the bucking bull breed and ABBI benefits, services and events.

Since its inception, the ABBI has fundamentally changed the production of bucking bulls.

First, the registry itself has provided accurate pedigree information on bucking stock. There was a time when you could claim a bull was out of champions and there was no way to prove it. Now, the bloodlines you purchase are exactly what you expect them to be. This allows breeders to tailor their program more effectively and produce better animals.

Secondly, the registry has enabled producers to more effectively market their animals. If a cow or bull is ABBI registered, there are more opportunities for that animal in both the competitive arena and in the production field. This has positively affected the value of the animals that are in this registry and benefited the producers who raise these athletes.

Additionally, the registry has provided producers more access to other breeders in this industry. You can look in the ABBI Breeders Guide and find any breeder in any state that has ABBI registered cattle. This allows for better networking and collaboration on putting on ABBI sponsored events and sales.

While the above mentioned benefits of the ABBI have certainly impacted this industry positively, the biggest accomplishment of the ABBI has been the Futurities and Classics that they sponsor for the registered animals. These events allow young bulls, 2-year-olds at Futurities and 3 and 4-year-olds at Classics, to compete for prize purses. These events have grown from just a handful a year to events across the country during most of the year. The young animals have a chance to acclimate to the performance arena in addition to showing off their potential to be star performers down the road. This has also given the fans another opportunity to follow bulls from earlier points in their careers and learn more about bucking bull training and production.

The Futurities and Classics culminate in Las Vegas during the PBR World Finals. The breeders and trainers of these champions are recognized for their programs and awarded accordingly. The inclusion of Futurities and Classics in this sport has been the greatest influence to stock contractors, breeders and producers and has increased the value of these animals exponentially. Not only has the value of the bulls increased, but the recognition of the hard work that goes in to producing these star athletes as well. It has brought in new players and has created the growing value of this business as a whole.

The primary mission of USBBA will be to publicly promote bucking bull ownership, breeding, training and welfare while simultaneously enhancing the marketability and value of bucking bull stock. That mission is accomplished through the promotion and growth of USBBA membership, aggressive marketing, advertising and promotional campaigns developed and administered by USBBA, including advertising and marketing programs conducted in association with ABBI’s activities and events. USBBA will also benefit bucking bull owners, breeders, trainers and the bucking bull stock registered with USBBA through the organization and operation of an innovative incentive program described below.

MEMBERSHIP
All persons and entities desiring to participate in USBBA programs, events and benefits will be required to apply for and obtain membership status in USBBA. If you are already an ABBI member, your USBBA membership is concurrent.

INCENTIVE PROGRAM
One of the key objectives of USBBA is to increase not only the marketability but the value of all bucking bulls. USBBA has created and implement a bucking bull incentive program that will have a positive impact on the animals participating, the owners of those animals, as well as the bucking bull industry as a whole.

The USBBA Bucking Bull Incentive Program (“Breeder's Trust Incentive Program”) works as follows. Owners of mature bucking bulls who are also members of USBBA may, for a fee, register one or more of their animals in the Incentive Program. Once registered, a bull (“Incentive Bull”) will remain registered throughout the life of the Incentive Program. Upon payment of a nomination fee, each bull calf produced from an Incentive Bull will be entitled to be included in the Incentive Program. Calves must be registered with ABBI on or before the date they reach the age of seven (7) months. Calves of non-ABBI registered bulls will not be permitted to be registered in the Incentive Program.

For more information on the USBBA or the Breeder's Trust Incentive Program, please contact the ABBI office at (719) 242-2747 or visit www.americanbuckingbull.com.